The business guide to sponsored content
The first printed advertisement in the US was published in The Boston News-Letter in 1704. Since then, advertisements have undergone significant transformation. From television adverts to the rise of influencers ads on social media, the nature of advertising is changing as the world becomes growingly digital. As a result of these changes, traditional advertising methods such as print adverts or website banner advertising are becoming less effective. Instead, people seem to be drawn more to [...]
5 Most Valuable HR Assessments in 2021
HR assessments are designed to automate and optimize skills, competency, performance, and leadership reviews against existing frameworks and databases. HR is increasingly taking on roles including hiring, employee management, leadership training, employee development, talent retention, talent training, and organizational behavior. Providing human resources teams with assessments gives those teams the tools they need to perform those roles well, highlighting and choosing the best candidates, making decisions based on a wider pool of available data, and [...]